I developed a paper promotion book including original content, imagery, and innovative die cuts that promotes French Paper Company through a humorous narrative. The promotion is about “the ones that got away” so each mini story included in the book is my interpretation of the monsters that people have claimed to have seen as well as the dialog in which I imagine people in that region would use when explaining their sightings.
I wanted the book to encourage its reader to explore as well as engaging them to look for the hidden creatures or phrases. Part of the development of these stories was very research based. I learned a lot about different myths.
Below are images of some of the pages of the paper promotion.