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übr water
About The Brand
Übr water is a pH balanced electrolyte water. It is smarter than the average water and provides the ultimate balance plus hydration. When I started working with this brand we had just signed on Kristin McGee, a professional yoga and fitness instructor in NYC. Since then we have expanded the brands focus and have found up and coming athletes to help promote the brand.
Concept
The initial promotion ran with Kristin McGee was a collaboration project with Adventure Advertising. I was involved in sign off on shot lists, story boards, and worked with both the photographer and videographer during the shoot.
Other projects include creating the brand's social media pages, helping develop promotions and implementing them into the market, vending graphics, OOH, in-store POS, and working as the direct contact with the brand's athletes.
